Creative iRoar Intelligent Portable Bluetooth Speaker System

Creative Technology Ltd today announced the Creative iRoar Intelligent Portable Bluetooth Speaker System. This compact multipurpose iRoar represents the next step in the evolution of portable speakers - with its audio performance, expandability, intelligent audio processing, personalization and a collaborative open platform that allows for value-added third-party add-ons. And, it is twice as powerful as the original Sound Blaster Roar and has a huge 20-hour battery life.

The Creative iRoar has been named a CES 2016 Innovation Awards Honoree product in the Home Audio/Video Components and Accessories category. The speaker will be showcased at CES 2016 - the world's largest consumer electronics show.


The Most Advanced Sound Blaster Built Inside
At the heart of the Creative iRoar's intelligence is the powerful, flexible and programmable multi-core floating point SB-Axx1 processor. It is responsible for all the audio and voice enhancement, and proprietary effect processing, as well as an open platform that allows users to customize the behaviour of the speaker. The built-in processor also allows the iRoar to function as a high-end sound card.

“The Creative iRoar is the most awesome portable speaker we have ever created. First of all, this all new intelligent speaker produces astoundingly powerful sound twice as loud as its predecessor - it's like having two Roars in one. Besides its powerful performance, the most revolutionary aspect about the iRoar is the unsurpassed degree of customization it allows. With the incorporation of the intelligent SB-Axx1 multi-core floating point processor, and a smart device-based open-platform, users can now actually customize the speaker to function according to their personal preferences. Moreover, with the open SDK, developers and VARs (value-added resellers) can program the speaker for completely different applications. From simply re-targeting the buttons to programming the speaker to do something very different; all these are now possible. Beyond software customization, the open DDK (Docking Development Kit) allows them to expand the speaker system's hardware through the docking expansion port according to their imagination - it opens up endless possibilities to reposition this speaker for all kinds of uses and applications in their projects. Honestly, no other speaker comes even close, I believe it's certainly the most intelligent speaker on the planet,” said Sim Wong Hoo, creator of the Sound Blaster and CEO of Creative Technology Ltd.

“The amazingly versatile Creative iRoar is also suitable for professional use. You could choose to connect to an iRoar Mic wirelessly and instantly transform it into a powerful, portable, hassle-free personal public address system that is very affordable. If you are a budding musician, the iRoar with the iRoar Mic lets you perform a gig anywhere, anytime. You can even connect the iRoar to an iRoar Rock external subwoofer unit. Together, they deliver deeper and more powerful bass with greater immersive surround sound. And with the iRoar Rock, your gigs will really rock!”